COMMERCIAL IN CONFIDENCE
PHOTO: EXTREMEKIDPRODUCTIONS
CONTENT CREATION PROPOSAL
WILLIAM PIKE
CHALLENGE AWARD
INTRODUCTION
This page is an expression of interest in creating promotional video and photo content based on the wilderness adventure programs offered by William Pike Challenge Award
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This new content will bring a fresh and exciting insight into the amazing experience a wilderness trip can be for both an individual and a group. The content would be captivating and engaging for beginners, experienced users, adventurers and hard-core outdoor people.
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Viewing the content will aid in easing concerns a participant may have about spending time with the William Pike Challenge and engage their emotions by showcasing the exciting and engaging learning experience on offer including the friendship development, confidence building, learning and life skill building that can be part of their experience.
PROJECT GOALS
PHOTO: EXTREMEKIDPRODUCTIONS
GOALS
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Create amazing content showcasing the experience offered by the William Pike Challenge Award
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Showcase William Pike Challenge Award Programs
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Develop William Pike Challenge Award's brand identity and values
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Generate increased participation from the use of the content in Advertising
OUR COMMITMENT
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You get our personal passion for the outdoors, on this project.
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We go above and beyond to get the shot, hence our name; Extremekid Productions
PHOTO: EXTREMEKIDPRODUCTIONS
THE OUTDOORS ARE US
MY HISTORY
The outdoors are a passion of mine and I grew up between Coffins Bay (near Port Lincoln) and Port Augusta over in South Australia. In Coffin Bay I lived in the middle of the national park (Father is a ranger) and spend a lot of time on my grandparents farm. We regularly went on 4wd expeditions, camping and fishing throughout Coffins Bay National Park. The Flinders Ranges were also a popular spot for our family with very regular walks through Wilpena Pound, Alligator Gorge and Devils Peak along with 4wd trips though the station country.
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During my years in Port Augusta I got into mountain biking, then moved to Adelaide for University and studied Product Design and Engineering. While at university I raced sporadically (XC/Enduro) and guided rides at the Melrose Fat Tyre Festival and mentored students from Prince Alfred College at the Kona Dirty Weekend 24hr XC Race. Then I got distracted by film making and photography. This lead to shooting Crankworx Rotorua and a full time adventure film-making career with clients spanning Australia and New Zealand.
PHOTO: DYLAN GERSCHWITZ, DIRECTOR, EXTREMEKIDPRODUCTIONS
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I currently follow work between Australia and New Zealand, spending the majority of my time around Christchurch. Outdoor adventure and mountain biking videos are my favourites and I’m premiering my latest Bikerafting film at the NZ Mountain Film Festival very soon.
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Encouraging more people to spend time outdoors motivates me to work with communities and people to spread their stories through film and photos.
POTENTIAL CONTENT EXAMPLES FROM THE WEB
PHOTO: EXTREMEKIDPRODUCTIONS
This video from the Sail and Life Training Organisation is an excellent example of how adventure film-making can be used to showcase the experience on offer at an organisation like William Pike Challenge Award
TALL SHIP SAILING ON THE BC COAST
OUTDOOR ACTIVITY CENTRE
Videos like this one are a powerful way of combining graphics and emotion to communicate messages. This example could use faster cuts and a more upbeat feel, although it give a general feel of the style.
PROJECTS WE ARE PROUD OF
PHOTO: STOCK
Our first Bikepacking film. Filmed over a 320km journey through the New Zealand Alps. This film presented us with new challenges to overcome. With no preconceived story line, we developed the video concept as we encountered new situations and found new limits to our own bodies
LOOKING DOWN IS
LOOKING UP TRAILER
SPOKE MAGAZINE PHOTOS
Spoke Magazine is considered to be the pinnacle of mountain bike photography in New Zealand. We have had images published in the 'Gallery' section. See the third image down at the link to the right.
As one of the premiere mountain bike components brands, Raceface requested a shoot in Queenstown, New Zealand. We loved meeting Remi, Jesse and ALN and shooting with them.
RACEFACE ENDURO TEAM TRAINING VIDEO
WHO WE ARE
PHOTO: EXTREMEKIDPRODUCTIONS
ADVENTURERS ARE WHO WE ARE
At our core, Extremekid Productions is all about the adventure, especially when it comes to mountain bikes. Its our passion; from exploring our local trails to shooting overseas, we love adventure and we love getting more people out there.
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With our schedule of shooting around New Zealand and Australia, 10 years in bike shops and guiding/mentor experience we bring a brilliant combination of customer/market knowledge and content creation skills to the William Pike Challenge Award.
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PHOTO: STOCK
THE NEXT STEPS
The next steps from here are to book a face to face meeting to confirm we fit your company ethos, examine project budgets and create a content road-map for the future.
Our Shoot Schedule
Our work takes us to a wide variety of locations across both Australia and New Zealand. We currently have shoots scheduled in the following locations:
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Adelaide
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Christchurch, New Zealand
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We currently have inquiries for;​
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Maydena Bike Park (Near Hobart, Mid June)
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China (September)
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We would love to schedule ongoing work with the William Pike Challenge Award in the future.
