
COMMERCIAL IN CONFIDENCE
ADVENTURE TRAILERS
CONTENT CREATION PROPOSAL
INTRODUCTION
New Zealander's are fast discovering the freedom and luxuries that off-road camper trailers can bring to weekend adventures. ADVENTURE TRAILERS are relative newcomers to the scene with little to no brand identity or recognition in the market.
Extremekid Productions proposes working together to develop and implement a marketing and content strategy focusing on brand identity, recognition and education to increase sales.

PROJECT GOALS
GOALS
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Increase sales of ADVENTURE TRAILERS
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Develop a clear marketing and content strategy
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Educate customers about the features of the ADVENTURE TRAILERS
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Develop the ADVENTURE TRAILERS BRAND (recognition, awareness and community)
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Showcase the ADVENTURE TRAILER in action
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Develop an image library for adverts and social media
OUR COMMITMENT
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You get our personal passion for the outdoors, on this project.
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We go above and beyond to get the shot, hence our name; Extremekid Productions.

STRATEGY
Strategy
Before developing and implementing a content plan we need to work together to develop the following:
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Brand Style
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Instagram structure
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Sales funnels
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Brand Building
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Audience Building
Content
The content plan that we develop might include:
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Website Imaging
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Brand Identity Videos
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Product Walkthrough
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Instructional Videos
Some of the Competition

CONTENT EXAMPLES
EXAMPLES FROM AROUND THE WEB
We really like the USA based ROAM ADVENTURE CO's approach to their content.

OUR WORK
CLIPS FROM SOME OF OUR VIDEO PROJECTS

OUR PHOTOGRAPHY

PROJECT BUDGETING
The project budget is defined by the goals and your branding. Every image and every video is a reflection of your brand. High quality is time consuming and expensive.
$500+GST - STRATEGY
This is where we work together to create a marketing and content roadmap for ADVENTURE TRAILER SUCCESS
VIDEO CONTENT BUDGET EXAMPLES
$1500+GST
This video is filmed in forrest and briefly highlights the features of the tent. It is intended for short sharp facebook and social media adverts
$1500+GST
This video is shot on location and is a more detailed walkthrough and instructional video intended for people after they have bought the product.
This style of video is to be filmed over a series of 4WD trips (est 3) with ADVENTURE TRAILERS. Locations might be subject to weather, film permits and drone permits.
$4000+GST
PHOTOGRAPHY - $700+GST/Day
Photography is to be conducted by our team during filming for the on-location brand video above. We charge a flat rate per day of shooting and will deliver a selection of images based on each day's trip.

THE NEXT STEPS
The next step from here would be to confirm the project goals and total budget. From there we work on the marketing and content plans before beginning production.